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250,000 Stolen Twitter accounts

Wednesday, 6 February 2013 / No Comments

A quarter million accounts Twitter have been stolen.

The security director Bob Lord confirmed the entry
of hackers in the network system, so that the
affected users have invalidated their keys. The
company has sent emails to inform them of the fact.

According to Lord, the attack is very similar to what the newspapers have reported The New York Times and Wall Street Journal last week.

Lord confirmed in his blog the attacks, one of them identified and braking only have occurred. "The attack is not the work of amateurs and we do not believe that it is not an isolated incident. Attackers were extremely sophisticated and we believe other companies and agencies have recently received similar attacks. For that reason we believe it is important to inform the public of the attack while we get more information. "

The problem now is not the 250,000 affected in a service with 200 million users, but the multiplication of the stolen data for the use of other criminal activities via phishing. While Twitter attack sends notices requesting key change, it same cybercriminals are making advantage of stolen identities. It is best to go directly to the Twitter account and do not open any message requesting personal mailbox key change.

Twitter buys a company social audiometry in TV

/ No Comments
Twitter has bought Bluefin Labs, a company that is 
dedicated to measure the tweets generated while
watching a television program, which has been 
called the social audience.


Bluefin Labs is a company born in the Massachusetts Institute of Technology (MIT) in 2008. It combines artificial intelligence and machine learning to measure real-time feedback from the people (and sense) on television programs through social networks.

Bluefin, for example, reported that during the final football were sent on Twitter and Facebook posts 30.6 million, of which 3.9 million listings commenting. 95% of viewers were messages on Twitter.

The social audimetría is a fundamental tool in the future of television increasingly fragmented audiences, especially for advertisers, he knows exactly the kind of audience that is connected and the reactions that ads, debates, actors or even your favorite clothes. Measurement companies like Nielsen classics are incorporating this type of measurement, and Twitter, a fundamental tool for social audimetría, did not want to be left out of the emerging advertising market.