8 False tips on social media that your brand should never listen
Social media have become one of the most important resources for marketing strategies in the current era, not only for the potential for brands to connect more intimately with consumers but also by the scope and visibility involved.
Although the use of these platforms have become popular in recent years, as indicated by experts , there is still a significant lack of awareness of what is and is not a strategy within these "new channels" of communication.
In this regard, with information from HubSpot , are ten tips that every brand fake should ignore when designing social media marketing strategies:
1.-The brand needs to be on all platforms and only 2.0 more successfully
While being present in social networks more users have or have gained increased popularity in recent years, such as Facebook or Twitter , for example, may mean greater reach and visibility, it is likely that the target audience is not in these spaces, so that design strategies exclusively for the media will be a bad investment of time and money.
It is advisable to experiment with social platforms, which identify the brand achieves better results according to their own goals and evaluate which of them is really suited to the needs of the same.
2.-The e-mail marketing is outdated
Despite the emergence of new means of interaction and communication in the digital domain allowing more active participation of the target audience, it is true that e-mail has not lost its value as an ideal medium to connect with the target audience.
It is best to integrate it into social media actions as supportive of them at the same time may help social networking to improve your results.
3.-The more content posted better
In social media, not only is the amount of published content, but the quality that this information offers in terms of relevance and usefulness for the target audience.
4.-The best strategy is to publish the same content on all social networks
It is important to understand that each social network platform has its own characteristics that must be considered in order to generate appropriate content for communication that is generated in each medium.
5.-Disable the option for fans to discuss to avoid negative comments
Social media, especially social networks are developing open platforms that allow two-way open dialogue, so limit the audience to make known their views, whether negative or positive-going against the very nature these channels.
6.-Social media is a free medium
Although open a social networking profile does not imply immediate expenditure, management of brand presence in these spaces if it involves an investment that should be considered when developing strategies on these platforms.
7.-The social media marketing strategies can not be measured
Efforts in these areas if it can be measured, but this measurement is not the same for each strategy as this action shall be based on the objectives of each action to follow up accordingly.
8.-The interaction is the most important metric
As is the case with the number of followers, fans or likes, social media interactions must be understood as a piece between the metrics that must be considered to determine l performance of a social media strategy.
Although the use of these platforms have become popular in recent years, as indicated by experts , there is still a significant lack of awareness of what is and is not a strategy within these "new channels" of communication.
In this regard, with information from HubSpot , are ten tips that every brand fake should ignore when designing social media marketing strategies:
1.-The brand needs to be on all platforms and only 2.0 more successfully
While being present in social networks more users have or have gained increased popularity in recent years, such as Facebook or Twitter , for example, may mean greater reach and visibility, it is likely that the target audience is not in these spaces, so that design strategies exclusively for the media will be a bad investment of time and money.
It is advisable to experiment with social platforms, which identify the brand achieves better results according to their own goals and evaluate which of them is really suited to the needs of the same.
2.-The e-mail marketing is outdated
Despite the emergence of new means of interaction and communication in the digital domain allowing more active participation of the target audience, it is true that e-mail has not lost its value as an ideal medium to connect with the target audience.
It is best to integrate it into social media actions as supportive of them at the same time may help social networking to improve your results.
3.-The more content posted better
In social media, not only is the amount of published content, but the quality that this information offers in terms of relevance and usefulness for the target audience.
4.-The best strategy is to publish the same content on all social networks
It is important to understand that each social network platform has its own characteristics that must be considered in order to generate appropriate content for communication that is generated in each medium.
5.-Disable the option for fans to discuss to avoid negative comments
Social media, especially social networks are developing open platforms that allow two-way open dialogue, so limit the audience to make known their views, whether negative or positive-going against the very nature these channels.
6.-Social media is a free medium
Although open a social networking profile does not imply immediate expenditure, management of brand presence in these spaces if it involves an investment that should be considered when developing strategies on these platforms.
7.-The social media marketing strategies can not be measured
Efforts in these areas if it can be measured, but this measurement is not the same for each strategy as this action shall be based on the objectives of each action to follow up accordingly.
8.-The interaction is the most important metric
As is the case with the number of followers, fans or likes, social media interactions must be understood as a piece between the metrics that must be considered to determine l performance of a social media strategy.
Share This:
Jillur Rahman
I'm Jillur Rahman. A full time web designer. I enjoy to make modern template. I love create blogger template and write about web design, blogger. Now I'm working with Themeforest. You can buy our templates from Themeforest.
No Comment to " 8 False tips on social media that your brand should never listen "