Five monitoring tools to publish, track and analyze your involvement in social media
Your company is present on social media? Use your
intelligence tools that allow you to optimize your presence and maximize the
time you spend to animate these spaces?
One of the keys to success in social media is the time you
devote to the development and maintenance of these areas. Time and resources
available especially an SME is limited, you must ensure that you maximize your
investment. I propose here some tools to help you optimize your presence on
social media.
BUFFER HELP YOU PLAN YOUR SOCIAL MEDIA PRESENCE
You are not present and available at all times for
publishing content on social media? No problem, Buffer is a Web application
simple you will build your schedule published on Linkedin, Twitter and
Facebook.
So you can determine the time slots on each publication
supported by social spaces Buffer. It will do more than supply buffer that will
distribute your publications according to the publication schedule you have
defined.
IFTTT AND zapier automate your JOBS ON THE WEB
One way to maximize your time on the Web and social media is
to use services that allow you to automate tasks and processes. IFTTT and
zapier are two complementary services that allow you to connect your Web universe.
Thus, you can create rules that automate some actions that you take on the web.
For example, if you create a new publication on your company
blog, or IFTTT zapier will automatically relay your post on Twitter, Linkedin
or Facebook. You can also use these services to automate other processes such
as adding a new member to your mailing list after a transaction on PayPal.
STATEMENT: A TOOL FOR EFFECTIVE SLEEP
Publish and disseminate social media is obviously important.
However, you must also devote time to respond to comments, and thank relay
messages from members of your networks.
Do you know Google Alerts? This service Google sends you
alerts as soon as the keywords you have added to your list appear on the Web.
Mention is somehow a Google Alerts for social media on steroids. Creating your
keyword lists to which you wish to watch and to mention the rest.
This service will identify records from Facebook, Twitter,
blogs, forums, and Web references in the news and create a list of words from
these different sources. One of the most interesting features of mention is
that it allows you to work in a team and distribute tasks to respond to
requests from social media and the web.
THINK UP APP LISTS YOUR PUBLICATIONS COMMENTS AND REACTIONS OF
YOUR COMMUNITY YOUR SERVER
In addition to publishing, responding to comments, and relay
messages to thank the members of your network diligently, you must also create
a log of your presence on social media.
Thinkupapp is a free application that installs rights on
your Web server. It allows you to create your historical publications, as well
as reactions and comments from members of your community website. This history
will help you better understand the people who follow your SME social media.
You will be able to identify the major trends in your
publication rate, the most active members, most influential and geographical
origin. In short, this is an analysis tool 360 degrees of your presence
on social media.
As you know, a presence on social media is not free. SMEs
will have to devote your time and resources for one or more animate and analyze
these spaces. One or more of these services should be part of your toolbox
"social media". They will help you maximize your involvement. In
closing, I suggest you also read my post entitled " Social media in
business, how to find your ".
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Jillur Rahman
I'm Jillur Rahman. A full time web designer. I enjoy to make modern template. I love create blogger template and write about web design, blogger. Now I'm working with Themeforest. You can buy our templates from Themeforest.
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