Use Google+ to optimize your web presence
Do you know Google+? This is the social media that Google
launched just last year. More than 250 million accounts have been
created. Contrary to what you may think, there is not another social space
similar to Facebook, Twitter and Linkedin. Google+ offers unique features that
allow businesses to expand their web presence, improve their SEO and work in a
collaborative mode.
Obviously, there are similarities between Google+, Linkedin,
Facebook and Twitter. The organization of the business pages, personal profiles
and the notion of update status are common concepts between these spaces. For a
company, Google+ is, in my opinion, a complementary tool to Linkedin .
On Linkedin, you develop your professional relationships on
Google+ while you are working in collaboration with customers, partners and
employees. These two social platforms are somewhat complementary and extremely
useful for SMEs.
There are three key factors that are important in a web
Google+ interesting for your organization:
1. Google+ helps make your website
shine. For many stand out, you must expand your presence beyond your website.
Like its competitors, Google+ offers the opportunity for companies to create
one or more pages commercial. These pages, which can be used as space for your
content, are public and indexed search engine Google.
2. One of the features of Google+ is
that it allows you to link your business to your website. Google case therefore
put in place a system that authenticates the ownership of a content page. For
your small business, setting up a Google+ page linked to the use of the +1
button to help your website SEO. Your will get more mentions of one, the more
it will be offered to members of Google+.
3. For an SME, Google+ is a
productivity tool. It offers collaborative tools that allow you to work in a
group with your partners and customers. You can organize video conferences can
be recorded and streamed live on YouTube. Videoconferencing, which are private
by default, give you the ability to share your screen and work in a
collaborative mode on a document.
No Comment to " Use Google+ to optimize your web presence "